Crimson Education
The role involves defining and maintaining a go-To-Market roadmap aligned with product phases, and building a repeatable motion from pilot to contract, including selection, onboarding, and reporting. Responsibilities also include producing a 'demo-First' narrative and partnering with product to translate counselor feedback into launch requirements and enhancements.
Candidates must have 6+ years of experience in gtm, growth, partnerships, product marketing, or sales enablement for b2b or b2b2c products, with proven success taking a new product from pilot to scale. Strong abilities in translating complex workflows into simple value propositions and excellent cross-Functional stakeholder management are essential.