College of New Caledonia
Location
Prince George, British Columbia
Salary
CA$64,310 - CA$64,310 / YEAR
Faculty, Digital Marketing and Brand Strategy
Position Title: Faculty, Digital Marketing and Brand Strategy
At BCIT, putting people at the core of everything we do is paramount. This idea is the foundation of BCIT’s People Vision, which describes the Institute’s goals and priorities in respect to our people. In a complex and uncertain world, it’s vital our people feel valued, supported and connected. BCIT champions a culture of innovation and global progress through people’s imagination and creativity. With a competitive compensation package, great work-life balance, and career advancement opportunities, see why we’ve earned the title of one of BC’s Top Employers for over ten years running.
BCIT’s School of Business + Media is seeking a temporary, part-time (0.733 FTE) faculty member to teach in the marketing management diploma and provide service teaching to another program in the fall term (September to December) in the area of digital marketing. Courses are taught on weekdays, between 8:30 am and 5:30 pm, in person and on campus in Burnaby.
Courses may include: MKTG 1102 Marketing Essentials: https://www.bcit.ca/outlines/20253039107/ MKTG 3010 Marketing in the Attention Economy: https://www.bcit.ca/outlines/20253049850/ MKTG 3859 User Behaviour and Campaign Analytics: https://www.bcit.ca/outlines/20261093018/ MKTG 3527 Consumer Experience Marketing: https://www.bcit.ca/outlines/20253048332/ The hiring committee is seeking industry experts with a passion for teaching and learning and strong commitment to ensuring students develop applied skills and specialized knowledge. Applicants should have 8+ years of experience in digital marketing, including demonstrated success developing and executing online marketing strategies and building owned, earned, and paid media campaigns for acquisition, conversion, retention, and growth objectives across B2C and B2B contexts. Experience with SEO, paid search, display advertising, and social media marketing is required. Candidates are expected to bring recent, relevant examples of strategies they have developed and implemented, along with current hands-on expertise to clearly demonstrate key processes and tools in practice. A balance of strategic perspective and tactical proficiency is essential for teaching these courses. Additional specialized skillsets are required for these courses: For MKTG 3527 (Customer Experience), applicants should have a strong foundation in consumer behaviour, segmentation, and customer journey mapping and design. For MKTG 3859 (Marketing Analytics), applicants should have applied experience with web and app analytics, including tools such as Google Analytics, data interpretation, reporting, and using insights to inform marketing decisions. For MKTG 4431 (Digital Marketing for Tourism), demonstrated experience in the tourism sector is required. The successful candidate will demonstrate strong self-direction and leadership, the ability to adapt quickly to new environments, and a commitment to supporting the next generation of marketers, as shown through mentoring or related experience. They will also bring experience coaching, teaching, or managing teams in marketing strategy development and execution contexts. Candidates without prior teaching experience at BCIT will be encouraged to complete the Instructional Skills Workshop (ISW) and Educational Technology training offered through BCIT’s Learning and Teaching Centre ( and ) if they do not already have this preparation. Applicants should indicate in their cover letter which course(s) they are interested in teaching.
Marketing credential required; BCIT business diploma an asset. A minimum of 8 years’ proven success working in related roles. Instructional experience at a polytechnic or similar applied institution is preferred; and/or experience with professional coaching or other adult learning environments. An established network of relevant professional contacts in the Lower Mainland, British Columbia, and beyond. Excellent English-language communication (written and verbal), and interpersonal and conflict resolution skills. Ability to work effectively and efficiently in a collegial environment.
Benefits – Why you’d love working with us Competitive pay Minimum of twenty-five days of vacation (or more, depending on your position) Competitive employer-paid extended health and dental plan – take a look at our benefit plans! Defined benefit pension plan with employer contributions Professional Development funds and resources Access to most BCIT Flexible Learning courses free of charge Wellness and Employee Assistance programs Complimentary membership with free access to the Fitness Centre, Gymnasium, and more Eligibility requirements apply, benefits may vary depending on the employee group the position belongs to and whether the position offered is temporary or part-time. For more information on our generous benefits, click here! BCIT is committed to the principles of equity, diversity & inclusion and to promoting opportunities in hiring for systemically oppressed groups who have been excluded from full participation at BCIT and the larger community. This includes Indigenous Peoples, women, racialized persons, persons with disabilities and those who identify as 2S/LGBTQIA+. All qualified candidates are encouraged to apply; however, Canadian citizens and permanent residents will be given priority. Persons with disabilities who require accommodation for any part of the application or hiring process should contact us using our contact form. Please note that all applications must be submitted via the careers page portal. Applications submitted through the contact form will not be accepted. For additional information, please visit our frequently asked questions (FAQs) page and see how we hire. The British Columbia Institute of Technology acknowledges that our campuses are located on the unceded traditional territories of the Coast Salish Nations of xwməθkwəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səl̓ilwətaɁɬ (Tsleil-Waututh).
$66,996 - $116,951 per annum.
Salary prorated based on percentage and term of appointment. Salary based on education, experience and placement criteria as outlined in the Collective Agreement.
Faculty Department 2 SOBM Marketing Dept Campus Location Burnaby campus Bargaining Unit BCIT Faculty and Staff Association (FSA) Job Status Temporary Full-Time/Part-Time Part-Time Number of Vacancies 1 Anticipated Start Date 08/31/2026 Anticipated End Date 12/17/2026
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